Programmatic automates the digital buying process. It is much faster, more targeted, can reduce costs and improve performance all of which allow for a more reactive approach to creative. The difference between traditional banner ads and native advertising is that native ads are inserted directly into the content stream making the advertising experience all the more seamless. With the recent trend in ad blocking consumers are finally showing that they are not happy with the current intrusive state of advertising. Our super lightweight ad server combined with the native ad format means that we are welcoming of the ad blocking revolution.
Unfortunately, the display industry has become a very complex environment for one to navigate. Agencies are charging too much commission, there is a lack of transparency and unnecessary jargon is commonplace.
This is why we created Geode - designed from the ground up with your audience in mind, we've taken the traditional and broken method of executing display campaigns and flipped it on its head.
Our market leading and disruptive new Ad Tech platform allows you to give your brand the exposure it deserves at a fraction of the cost, with four unique advantages over platforms like AdWords: